News, comments, resources, and more for nonprofits.
We often hear phrases such as, “keep in touch,” “losing touch” or “stay in touch.” It’s about connecting with people and maintaining relationships.
A former colleague of mine frequently referred to a “touch” as any contact with a customer (i.e., client, patron, donor, funder, etc.). She recognized that the frequency and quality of our touches directly relates to the effectiveness of our organizations.
March at ONEplace is all about improving our touches. We will address issues of direct communication (Email Newsletters – Feb 26) and mass communication (MLive Update – Mar 14), donor recognition and formal gatherings (Effective Meetings – Mar 13).
Later in the month we continue with a look at connecting with Millenials (Mar 19), using LinkedIn & Twitter (Mar 27) and your overall communications personality (Mar 20).
Another phrase I often hear is: “It’s all about relationships.” Whether your focus is fundraising, communications, management, or leadership, developing and maintaining key relationships sits at the core of your effectiveness. So, plan now to take advantage of the above professional development opportunities.
Customer Once, Client Forever
Your leadership team – even if only two people – forms the core of your organization. Everyone and everything take their cues from this group. So, it is vital that this team be solid and completely transparent.
In his book, The Advantage, Patrick Lencioni outlines four disciplines leading to organizational health: build a cohesive team, create clarity, overcommunicate clarity and reinforce clarity. He suggests that the two bedrock principles of building a cohesive team are developing trust and managing conflict.
If you’re like me, you are vigorously nodding your head. A leader’s failure to execute most often centers on his/her failure to build trust in the first place. Without trust, debates on critical issues disintegrate to manipulation and even winning at all costs.
Our ONEplace Leadership Series addresses these issues in the upcoming Take the Lead: Influence workshop (Feb 13). I encourage you to participate or, if unavailable, let me know your top leadership challenges. We’ll find resources and events to address your most pressing needs.