I recently met a person online (it’s not what you think). It was a local business relationship, but the first several interactions were on email…and it got off to a rocky start…I think....
When the Twitter Time for Kzoo Nonprofits workshop was announced, I
received several iterations of the same question: will you teach me how
to use it? My answer has both good and bad news. The good news is that
Twitter.com is a fairly intuitive, user-friendly platform. The bad news
is that using Twitter patiently and strategically is much more
difficult, so that's what this workshop will cover. We hope to answer
the questions: “should my organization be on Twitter?” and, “why is my
organization on Twitter?”...
Is your strategy in need of a strategy? Before your eyes roll completely out of your head, let me elaborate just a bit. Martin Reeves, Claire Love, and Philipp Tillmanns of The Boston Consulting Group propose that we need to take a strategic approach to our strategic planning. In short, no one size fits all....