Staff Picks: Books

The People's Car!

In the 1950s and 1960s it was not unusual to see lots of Volkswagen Beetles around the Kalamazoo area. One that I remember with fondness was owned by two of my esteemed colleagues, FDC and GO, long past the time that the car was in its heyday. I always enjoyed seeing that car go by. Today there is the New Beetle in colors that vary quite a bit from the original Type 1. About six months ago KPL acquired a well-documented history of the VW Beetle. I particularly liked looking at the ads that are interspersed throughout the text. Anyone interested in automotive history or advertising practices of the mid- to late 20th century would appreciate this fine effort.

Book

The People's Car : a global history of the Volkswagen Beetle
9780674050914

The People's Car!

(Books, History, Nonfiction) Permanent link

In the 1950s and 1960s it was not unusual to see lots of Volkswagen Beetles around the Kalamazoo area. One that I remember with fondness was owned by two of my esteemed colleagues, FDC and GO, long past the time that the car was in its heyday. I always enjoyed seeing that car go by. Today there is the New Beetle in colors that vary quite a bit from the original Type 1. About six months ago KPL acquired a well-documented history of the VW Beetle. I particularly liked looking at the ads that are interspersed throughout the text. Anyone interested in automotive history or advertising practices of the mid- to late 20th century would appreciate this fine effort.

Book

The People's Car : a global history of the Volkswagen Beetle
9780674050914

Posted by David DeVries at 02/26/2014 09:19:53 PM | 


Oh, yes the yellow bug. It was a joy and I have never had a better car for Michigan winters. Well, for driving. Warmth was always an issue.
You are esteemed as well and your book suggestions never fail to make me a happier reader.
GO (and FDC)
Posted by: Gwen Oosterhouse (GO) ( Email ) at 4/5/2014 6:50 PM


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